
Want to Fast Track Your ROI with Social Media?
Chances are, you've heard about the amazing return on investment that can be had with pay-per-click (PPC) advertising. A return of 300 percent or even higher isn't at all unusual with this form of advertising. When it works, it works well. But what we don't usually hear are the stories of people who lost their entire ad spend. As with anything else in business, it's best to be realistic from the onset about your chances of success. If you are eager to grow your business thoug

5 Ways To Boost Sales Using Social Media
Shopping online and through mobile devices is the new norm, and the experience has become increasingly more social with platforms such as Facebook and Twitter. These platforms, in turn, have launched new commerce capabilities like the “buy” button. Related: 12 Ways to Increase Online Sales How To: Develop your Online Presences These new buying habits provide small business "etailers" opportunities to immediately grow their revenues. According to Invesp, social commerce is exp